Based on a Case Study - Management in Technological Change Essay

Based on a Case Study - Management in Technological Change - Essay Example Technological developments and innovation has paved a way for the emergence of new digital marketing channels such as mobile phones. Mobile phones are powerful channels that allow personalisation and interactivity of the content and context of the messages. (Kim, Han, & Schultz, 2004) The mobile channel is seen as an automated, reliable, personal, and customised channel that allows an efficient way to reach mobile phone users directly. It provides a direct call-to-action that would be almost impossible via other channels. (Barnes & Scornacava, 2004) This paper will focus on the feasibility of the application of mobile CRM on Evergreen Investment. The company is a leading asset management firm serving institutional investors through a broad range of investment products. The company has an existing CRM system developed by Onyx. However, the sales representatives find the system taxing on their job and not value-adding on their operations. Management has considered the system ineffective and inefficient. A proposed solution of the paper is the development and implementation of a mobile CRM. The mobile software is a commercially available application developed by Pyxis. It is run in the Blackberry platform using the handheld mobile phone. This paper introduces the CRM capabilities and features of the Blackberry device with the Pyxis-Onyx database link. It enumerates the different impacts of the new system on the organisation, operation, costs, and current process of the company. It also identifies the potential benefits of a mobile CRM to both the Evergreen company and its sales representatives. Evergreen Investment is a mutual fund company with over $247 billion in assets under management. The company concentrates on providing institutional investors with asset management and client service solutions instead of focusing and marketing on individual consumers. The people behind the

The Physics of Roller Coasters Essay -- Physics Science Research

The Physics of Roller Coasters The roller coaster has its beginnings in Russia where during the 1600's. People crafted sleds out of wood and built hills made of ice blocks. The hills had sand at the bottom to help slow down the sleds so they would not crash when they reached the bottom of the hill.1 Over time, the roller coaster has become more complex. They now are taller, faster and are designed out of different materials like wood and steel. Although roller coasters are fun and exciting, the questions, what allows them to twist and turn, go up and down hills at a fairly good speed? Why do they not fall off of the track when it goes through a loop? The answer to these questions and others about roller coasters lies in the application of basic physics principals. These principals include potential and kinetic energy, gravity, velocity, projectile motion, centripetal acceleration, friction, and inertia. The basic design of a roller coaster consists of a train like coaster that starts out at the bottom of the tallest hill of the ride. The train is then pulled up the hill and is pulled to the top of the hill. As the train is pulled from the bottom of the hill to the top of it, the trains' potential energy is converted onto kinetic energy. Potential energy is defined as "the energy of an object at a height h above some zero level as equal to the work done by the force of gravity"2 (139). Kinetic energy is the energy of "an object . . . because of its motion"2 (132). As the distance between the ground and the train of cars increases, the potential energy of the train increases as well. This increase in potential energy increases the amount of kinetic energy that can be released in the system therefore causes the system to be ... ... depleted causing the train to come to a stop. So, as you can see, roller coasters are an excellent example of the use of forces energy in a system and how they interact with one another to cause motion and to stop motion of objects. If these forces were not present, then we would have a very difficult time doing anything because there would be no way to start motion and if there was motion it would be very difficult to stop it. Works Cited 1. Annenberg/CPB. â€Å"Roller Coaster History† Amusement Park Physics: What are the forces behind the fun?. Learner.org http://www.learner.org/exhibits/parkphysics/coaster2.html. . April 29, 2003. 2. Kirkpatrick, Larry D. and Gerald F. Wheeler. Physics: A World View. ed. 4. Harcourt College Publishers. Fort Worth. 2001. 3. Britannica Online. â€Å"Roller Coaster Physics. http://search.eb.com/coasters/physics/. May 1, 2003. The Physics of Roller Coasters Essay -- Physics Science Research The Physics of Roller Coasters The roller coaster has its beginnings in Russia where during the 1600's. People crafted sleds out of wood and built hills made of ice blocks. The hills had sand at the bottom to help slow down the sleds so they would not crash when they reached the bottom of the hill.1 Over time, the roller coaster has become more complex. They now are taller, faster and are designed out of different materials like wood and steel. Although roller coasters are fun and exciting, the questions, what allows them to twist and turn, go up and down hills at a fairly good speed? Why do they not fall off of the track when it goes through a loop? The answer to these questions and others about roller coasters lies in the application of basic physics principals. These principals include potential and kinetic energy, gravity, velocity, projectile motion, centripetal acceleration, friction, and inertia. The basic design of a roller coaster consists of a train like coaster that starts out at the bottom of the tallest hill of the ride. The train is then pulled up the hill and is pulled to the top of the hill. As the train is pulled from the bottom of the hill to the top of it, the trains' potential energy is converted onto kinetic energy. Potential energy is defined as "the energy of an object at a height h above some zero level as equal to the work done by the force of gravity"2 (139). Kinetic energy is the energy of "an object . . . because of its motion"2 (132). As the distance between the ground and the train of cars increases, the potential energy of the train increases as well. This increase in potential energy increases the amount of kinetic energy that can be released in the system therefore causes the system to be ... ... depleted causing the train to come to a stop. So, as you can see, roller coasters are an excellent example of the use of forces energy in a system and how they interact with one another to cause motion and to stop motion of objects. If these forces were not present, then we would have a very difficult time doing anything because there would be no way to start motion and if there was motion it would be very difficult to stop it. Works Cited 1. Annenberg/CPB. â€Å"Roller Coaster History† Amusement Park Physics: What are the forces behind the fun?. Learner.org http://www.learner.org/exhibits/parkphysics/coaster2.html. . April 29, 2003. 2. Kirkpatrick, Larry D. and Gerald F. Wheeler. Physics: A World View. ed. 4. Harcourt College Publishers. Fort Worth. 2001. 3. Britannica Online. â€Å"Roller Coaster Physics. http://search.eb.com/coasters/physics/. May 1, 2003.

Richard Hamilton

Just what is it that makes today's homes so different, so appealing? From Wikipedia, the free encyclopedia (Redirected from Just What Is It that Makes Today's Homes So Different, So Appealing? ) Just what is it that makes today's homes so different, so appealing? ArtistRichard Hamilton Year1956 TypeCollage Dimensions26 cm ? 24. 8 cm (10. 25 in ? 9. 75 in) LocationKunsthalle Tubingen, Tubingen Just what is it that makes today's homes so different, so appealing? is a collage by English artist Richard Hamilton. [1][2] It measures 10. 25 in (260 mm) ? 9. 75 in (248 mm).The work is now in the collection of the Kunsthalle Tubingen, Tubingen, Germany. It was the first work of pop art to achieve iconic status. [2] Contents [hide] 1 History 2 Sources 3 Authorship 4 Notes and references [edit]History Just what is it that makes today's homes so different, so appealing? was created in 1956 for the catalogue of the exhibition This Is Tomorrow in London, England in which it was reproduced in black and white. In addition, the piece was used in posters for the exhibit. [3] Hamilton and his friends John McHale and John Voelcker had collaborated to create the room that became the best-known part of the exhibition.Hamilton subsequently created several works in which he reworked the subject and composition of the pop art collage, including a 1992 version featuring a female bodybuilder. [edit]Sources The collage consists of images taken mainly from American magazines. The principal template was an image of a modern sitting-room in an advertisement in Ladies Home Journal for Armstrong Floors, which describes the â€Å"modern fashion in floors†. The title is also taken from copy in the advert, which states â€Å"Just what is it that makes today's homes so different, so appealing?Open planning of course – and a bold use of color. † The body builder is Irvin ‘Zabo' Koszewski, winner of Mr L. A. in 1954. The photograph is taken from Tomorrow's Man magazine, Se ptember 1954. The artist Jo Baer, who posed for erotic magazines in her youth, has stated that she is the burlesque woman on the sofa, but the magazine from which the picture is taken has not been identified. The staircase is taken from an advertisement for Hoover's new model â€Å"Constellation†,and it was sourced from the same issue of Ladies Home Journal, June 1955, as the Armstrong Floors ad.The picture of the cover of Young Romance was from an advertisement for the magazine included in its sister-publication Young Love (no 15, 1950). The TV is a Stromberg-Carlson, taken from a 1955 advert. Hamilton asserted that the rug was a blow-up from a photograph depicting a crowd on the Whitley Bay beach. The image of planet Earth at the top was cut from Life Magazine (Sept 1955). [4] The original reference image for the collage from Life Magazine supplied to Hamilton is in the John McHale archives at Yale University. It was one of the first images to be laid down in the collage. 4 ] The Victorian man in the portrait has not been identified. The periodical on the chair is a copy of The Journal of Commerce, founded by telegraph pioneer Samuel F. B. Morse. [4] The tape recorder is a British-made Boosey & Hawkes â€Å"Reporter†, but the source of the image has not been identified. The view through the window is a widely reproduced photograph of the exterior of a cinema in 1927 showing the premiere of the early â€Å"talkie† film, The Jazz Singer starring Al Jolson; the actual original source of the image has not yet been found. edit]Authorship In 2006, artist John McHale's son, John McHale Jr. , said that his father claimed he was the creator of the image, having provided the original measured design and iconic material for the collage, including the magazines from which much of the collage was assembled. [5] McHale said that the source material was his, sent to Hamilton from Yale University, where McHale was studying, and that Hamilton's role was s imply â€Å"mechanical† cutting out and pasting according to McHale's design. In response, Hamilton said this was â€Å"absurd.The collage has been widely reproduced over the last fifty years and my authorship was never, to my knowledge, contested by John McHale Sr. when he was alive. â€Å"[6] Hamilton said that McHale provided him with a rough layout for six pages for the This is Tomorrow exhibition catalogue, but he only used two of them, and the other pages, including this collage, were created by himself; the American magazines that provided the images were from the collection of Magda and Frank Cordell, and the images were cut out by Hamilton's wife, Terry O'Reilly, and Magda Cordell. 6] Magda Cordell has said that â€Å"some of the material for that collage came from John McHale's files†, while other items came from American magazines brought back by her (from a visit to McHale at Yale), and that the piece was â€Å"put together† by Hamilton. [7] A 2007 article by John-Paul Stonard asserts Hamilton's authorship of the collage, providing an exposition of the sources used by Hamilton and the circumstances

The Role of U.S. Customs and Border Protection - 2503 Words

THE ROLE OF U.S. CUSTOMS AND BORDER PROTECTION The U.S. Customs and Border Protection (U.S. CBP) is one of the oldest law enforcement entities in the U.S., and has a rich history of protecting our borders. A historical overview and understanding of the U.S. Customs origins displays how over the centuries the strategic mission of the CBP has evolved to combat threats of specific time eras. U.S. Customs has grown from collecting of revenue during the 1800s to fighting the War on Drugs, and well into the 21st century where combating terrorism would be yet another mission undertaken by CBP. Without a doubt, the U.S. Customs Service has played an active role in the protection of the nation’s borders against terrorism, criminal drug lords, and even the violation of intellectual property theft. Origins of the U.S. Customs Service The U.S. Customs was not officially established until the 1780s. Originally, right after the American Revolutionary War, many American’s were weary of federal government’s control and involvement. For this very reason many American States would proceed and hire their own customs agents collecting revenue for the states and not federal government. It would not be until 1787 the Abortive Impost Bill would officially be a law at the Constitutional Convention. These new federal customs agents would now be tasked with enforcing revenue laws. Interestingly, Customs would be the largest agency besides the Continental Army, and had a low rate ofShow MoreRelatedImmigration Act Of The Border1473 Words   |  6 PagesBorder Patrol began in 1904 when illegal crossings at the border were prevented by seventy five â€Å"mounted guards† who were given directives by the U.S immigration service to patrol the border (U.S. Customs and Border P rotection, n.d). Patrols were, however, not consistent because of limited resources and little supervision. 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